Planet of the APPS!

Apps are everywhere and can do everything from helping us accomplish mundane tasks to keeping us entertained while we wait for the bus. But what happens when we need a trustable solution to solve our working tasks? We’ve all experienced that sense of powerless when, out of the office, we had something important and urgent to do.Mobile devices can do almost anything, from invoicing a client to editing documents and videos, to sharing and collaborating on complex projects as the events are. Read more

#IMEX13 feedback and slides of the presentations

IMEX Session 2013IMEX in Frankfurt this year went really well, 3 busy days full of appointments, events and very good education.

My personal impression about the trade show is very positive. I saw many improvements and very good partnerships the organization made to provide the best service to Exhibitors, Buyers and Visitors.

I appreciated in particular 2 things: the Tech Tap area and the Learning Carousel sessions, some compact learning moments useful to optimize the time at IMEX helping participants to decide which stand to visit to receive more information. Read more

Key APPS for trade-shows

TradeshowsThe period of the next trade shows is very close, in the meeting industry the next important appointments are IMEX Frankfurt in the end of May and AIBTM in June, closer than they appear.

Are you ready to maximize the results of your participation?

Whether you are attending as an exhibitor or buyer, there is plenty of mobile apps that can allow you to use your mobile devices to take the best out of these important trade shows.There are some key points in managing your participation at trade shows that are well known. A list of things to do before going, another one on things to do when attending and hopefully one for the steps to follow-up after the trade show.

This is not going to be a lesson about marketing or sale strategies.

What I think you would agree with me is that we all are always under pressure and with so little time to dedicate in preparing those kind of meetings that finding easy-to-use solution with almost no budget required can appear to be a pipe dream.

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22 Reasons Why Your Business or Blog Needs An iPhone App – Written by Jeff Bullas

I have noticed a lot more traffic coming from mobile platforms lately and it seems that the smartphone (or Internet in your hand) is something that can’t be ignored. The growth in the market share of the iPhone as well as the continual replacement of the traditional mobile phones with Internet enabled phones like the Android and the Blackberry are driving traffic to sites at an increasing rate.

Here are some numbers

  • Comscore announced that 45.4 million people in the U.S. owned smartphones in an average month during the December to February period, 2010
  • This is up 21 percent from the three months ending November 2009.  Read more